Women are now coloring their hair to match LaCroix flavors

Women are now coloring their hair to match LaCroix flavors after Minnesota-based hair brand, Scruples Hair Care challenged eight stylists with dye hair to match their favorite flavors.

A new hair color trend that sees women match their hair color to their favorite LaCroix flavor has emerged on social media. Featuring brightly colored tie-dye tresses, the trend kicked off when Minnestota-based haircare brand Scruples Hair Care challenged eight stylists to create eight different hair colors using a can of their favorite LaCroix flavor as inspiration.Flavors which include Coconut, Pamplemousse and Melón Pomelo, provided the perfect inspiration for vivid shades of turquoise blu...