Kardashian Bestie Simon Huck Is Selling You Beer and Shampoo

Along with that friendship, the secrets to his success include constant phone use, regular workouts and getting up very, very early.

“I’m up before the birds,” said Simon Huck, sitting in his living room lined with velvet walls that change color depending on the light. It was 8 a.m., and Mr. Huck had already eaten lunch.Mr. Huck, 34, owns Command Entertainment Group, a company that connects brands (over 100 annually, he said, including the consumer-goods giant Unilever) to celebrities and “influencers.” His business has gotten a significant boost from his close friendship with Kim Kardashian West, who has 106 million Insta...