Hasbro Unveils Iron Man AR Role Play Experience
Hasbro announces its upcoming Iron Man Augmented Augmented Reality Experience where fans can control their own suit of armor ala Tony Stark.
Fans can now experience what it feels like when Tony Stark puts on his Iron Man Suit as Hasbro launches its Augmented Reality Experience featuring the Marvel character.
In about three months, Stark will suit back up on the big screen alongside the rest of the Marvel Cinematic Universe as they go head-to-head against Thanos and the Black Order in Avengers: Infinity War. But while it’s fun to see him interact with his AI while battling evil forces, fans can’t help but wonder how it feels like piloting their own red and gold suit. But thanks to an upcoming toy release from Hasbro, people can finally experience what it’s like to be one of those Mark armors that Stark invented.
The first Augmented Reality game from Hasbro, the pack will allow fans to take on Thanos like Stark in Infinity War. Called the Marvel Avengers: Infinity War Hero Vision Iron Man AR Experience, the packet will include an Iron Man Mask, AR Goggles, AR Gauntlet, 3 AR markers, and 1 infinity stone for a consumable amount of $49.99 while its accompanying app will be downloadable for free starting Spring. The presser sent by the toy company ahead of its Toy Fair 2018 debut starting this Friday, teases what the experience will be like for those who are interested in purchasing the game:
The first augmented reality game from Hasbro, the pack will allow fans to take on Thanos like Stark in Infinity War. Called Marvel Avengers: Infinity War Hero Vision Iron Man AR Experience, it includes an Iron Man Mask, AR Goggles, an AR Gauntlet, 3 AR markers, and 1 Infinity Stone for a consumable amount of $49.99. The accompanying app will be free to download in the spring. The presser sent by Hasbro ahead of the product’s debut at Toy Fair 2018 (starting this Friday) teases what the experience will be like for those interested in purchasing the game:
This movie-inspired mask features a new experience from Hasbro that combines iconic role play with Augmented Reality (AR) technology. Download the HERO VISION app, place a compatible device inside the AR goggles, place AR markers around the play area, put on the AR mask, and then get ready to see digital images from the Super Hero’s world in front of kids’ eyes. Includes AR mask, AR goggles, gauntlet, three AR markers, and one Infinity Stone. Available at most major retailers and on HasbroToyShop.com. The HERO VISION app will be available Spring 2018 in the App Store and Google Play for select devices.
Basically, the Iron Man mask is an ordinary mask but with an additional contraption for your phone similar to the mechanism used by Google Daydream or Samsung Gear VR. In fact, the offering is comparable to Samsung Galaxy/Marvel game that was released for Avengers: Age of Ultron a few years back. As your phone boots up with the app installed, the screen provides the similar interface Stark would see under his mask. Once the AR tags are in place, Thanos pops out and the fun begins. Meanwhile, the included Infinity Stone, which can be mounted on the blaster glove, provides some bonus features in the game.
Iron Man will just be the first character to debut Hasbro‘s Marvel Hero Vision line, so we can expect that more heroes from the MCU will also get their own in the coming months. Safe to say that Captain America, with his iconic cowl, will get one, while Black Panther and Ant-Man are also safe bets considering their costumes. With Iron Man set including only one Infinity Stone, we presume that the next releases will likewise have gems for additional motivation to get them all.
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